It's the first question in nearly every enquiry we get, and the most frustrating answer is "it depends." So we'll try to be more useful than that. These ranges are based on what we and agencies like us typically charge, and what we see in competing quotes that clients share with us.
Why quotes vary so much
A website price is mostly people's time. The variation comes from:
- How much is custom. A pre-made theme with your logo is quick. A design created from scratch for your brand is not.
- Who's doing it. A freelancer working alone, a small studio, or a larger agency with designers, developers, a project manager and a QA tester.
- What's included. Copywriting, photography, SEO setup, training, a year of maintenance, all add up.
- Features. Every form, integration, calculator, user account or payment flow is extra work.
Typical price ranges
Basic brochure site (5 to 8 pages, template-based): ₹15,000 to ₹50,000.
Good for a new small business that needs to be online and look credible. Usually a WordPress theme customised with your content.
Custom-designed business website (8 to 20 pages): ₹60,000 to ₹2,50,000.
Unique design, proper content structure, basic SEO, contact forms, blog, and a CMS you can edit. This is where most established small and mid-sized businesses land.
E-commerce store: ₹80,000 to ₹5,00,000+.
Depends heavily on the number of products, payment and shipping integrations, inventory sync, and whether it's built on Shopify, WooCommerce or a custom platform.
Web application or portal: ₹3,00,000 and up.
Customer portals, booking systems, dashboards, SaaS products. Priced by scope, often in phases.
The costs people forget
- Domain: ₹800 to ₹1,500 a year for a .in or .com.
- Hosting: ₹3,000 to ₹15,000 a year for shared or managed hosting, more for a VPS or cloud setup.
- Premium plugins or themes: Often billed yearly.
- Email: Google Workspace or Microsoft 365, per user per month.
- Maintenance: ₹1,500 to ₹6,000 a month for updates, backups and small changes.
- Content: Professional copywriting and photography, if you don't have them.
Red flags in cheap quotes
A ₹7,000 website isn't automatically bad, but check:
- Will the domain and hosting be in your name?
- Is the design a real theme, or a cracked "nulled" one? Those often contain malware.
- Who owns the site afterwards?
- Is there any support after launch?
How to get an accurate quote
Send a short brief: purpose, audience, the pages you think you need, special features, sites you like, and a budget range. A good agency will tell you what's achievable within your range, and what you could add later.
The cheapest website is rarely the one with the lowest quote. It's the one that does its job for years without needing to be redone.
